Logo of Chupa Chups
The Chupa Chups logo was designed in 1969 by Artist Salvador Dali. Its first marketing
campaign was the logo with the slogan “És rodó i dura molt, Chupa Chups”,
which translates from Catalan as “It’s round and long-lasting.” It’s like a daisy shape,
which gives a feeling of bright, cheerful and unique.
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